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Market Opportunity Assessment

Other
Service Details
Research-driven support for product ideation, concept testing, and validation, ensuring new offerings meet market needs and stand out competitively.
About The Martec Group

The Martec Group is a global market research and consulting firm with 40 years of success delivering actionable intelligence to Fortune 1000 firms, middle-market clients, and investors. Our approach to market research ensures that our clients receive a deeper understanding of product and service offerings, customer needs, the competitive landscape, and market dynamics. We’ve completed thousands of projects in B2B and B2C markets throughout our tenure, and we leverage our industry knowledge and contacts to assess opportunities in a wide range of industries and markets.