Performance Dashboards & Data Visualization

Assess and optimize your website or web application’s user journey, interface, and engagement. Recommendations are driven by research and analytics to ensure your site is intuitive for your specific audiences.

I'm a web marketing consultant for local and state government, higher education, and b2b business organizations. The services I provide include:

• Website analysis and reporting
• Performance dashboards and data visualizations
• Search engine optimization (SEO)
• User experience consulting
• Website and application user tracking and tagging

For 21 years, I have helped organizations understand their data, optimize their digital presence, and make more informed business decisions.

After leading analysis and reporting for a marketing agency, I became an independent marketing consultant in 2019. My current clients include marketing and advertising agencies across the country, top colleges and universities, federal and state government agencies, and businesses of all sizes.

As the co-founder of Ignite Consulting in Austin, Texas, I led 100+ community advocacy campaigns. The efforts I consulted for established a commuter rail system, created community health clinics for underserved populations, funded development of parks, trails, bicycle infrastructure and safer roads. I was a founding board member of Austin CarShare, the first nonprofit carsharing organization in the southern United States.

I like to work by discussing your goals and desired outcomes from digital activity to come up with the best options that fit your organization, stakeholders, and budget.

Let's solve your marketing challenges together.