Strategic Content Creation & B2B Storytelling

We develop data-informed content strategies and produce compelling content for B2B tech brands, including whitepapers, case studies, blog posts, and thought leadership articles. Our approach ensures your complex offering is clearly articulated and your brand’s unique value proposition resonates with your audiences, driving conversions and building reputation.

Red Fan is the award-winning, full-service, strategic communications partner for dynamic B2B tech brands. Our immersive approach delivers creative leaps and pragmatic progress, building and sustaining brand reputations by pushing the boundaries of traditional and non-traditional communications strategies. We are a new type of agency that combines the best of big and small agency life with global corporate communications expertise for tech and select consumer brands.

Clients call us when:

• They are planning to make business transformations in the next 6-12 months.
• The right positioning is crucial to their company's valuation or fundraising.
• Their content isn't converting for them.
• Their industry is complex and hard to explain.
• They don't have a crisis plan.
• They have a unique point of view.
• They have not aligned with strategic partners who can help amplify your values and story.

We:

• Arm businesses with data-informed communications strategies to question every assumption, discern challenges and identify opportunities.
• Believe your communications team is just as important as your ops and sales teams; your people are your best storytellers and should be discovered.
• Go beyond public relations, offering full-service communications solutions to make the right moves at the right time to build momentum.