OPTIMIZE YOUR MARKETING - A GOOGLE ADS CONSULTANCY
B2B Google Ads Strategy For Tech Companies
 
We work with B2B tech companies and provide expert B2B Google Ads strategies that drive pipeline for their teams.

THE PROBLEM
Cracking the code on PPC campaigns is Hard in 2024 😭

01.
Most Google Ads accounts have no strategy, no competitive research, and no plan on how to actually drive inbound pipeline.

02.
Most Google Ads campaigns are driving too many unqualified leads and next to no real pipeline.

03.
Most Google Ads campaigns lack a scalable strategy and are constantly seeing declines in ROAS as ad budgets increase.

OUR SOLUTION
An In Depth B2B Google Ads Strategy

1. Always Know What Your Competitors Are Bidding On
We conduct first party scrapes in the Google Search and share a custom portal to that data with all of our clients.


2. Keyword Bucketing Strategy
Paired with ad account structure optimizations, we will conduct very in depth keyword bucketing strategy of terms ranging from low to high intent terms + provide recommendations on what creative assets are needed to see the best results from each of these keyword bucket's associated campaigns.

3. Send Traffic to the Right Place & Test What Works Best
Along with providing recommendations on landing pages and the content needed to convert visitors, we also empower your team to use AB test visualization software to always keep track of tests in your accounts/landing pages.