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LinkedIn Lead Generation Campaigns

LinkedIn Marketing
Service Details
Custom LinkedIn advertising campaigns for B2B lead generation. We leverage audience targeting and intent-driven content to connect with decision-makers, drive qualified leads, and expand your professional network.
About LyteYear

We're a boutique firm that specializes in intent-driven marketing for eCommerce retailers and B2C/B2B lead gen. We use analytics and search data to define high-intent keywords and audiences that we build marketing campaigns around. Put simply: We drive high-intent traffic that is likely to convert for a profitable return to our clients' sites.

Our team of expert-level consultants specializes in specific digital marketing channels. Our core channels are: SEO, SEM (paid search), paid Facebook/Instagram, and paid LinkedIn for lead gen. 

We began our careers (and LyteYear) in Chicago working for large eCommerce retailers and high growth startups. Now our team works remotely in various locations around the US, thus allowing us to reduce overhead and environmental impact, and improve employee happiness.

Our approach to projects involves creating a multi-channel marketing strategy that is driven by search, analytics, and intent (behavioral) data. We offer performance-incentivized pricing, and are a proud member of 1% for the Planet, and a Reforestation Partner for One Tree Planted.