Brand Strategy Development

Clarify your product’s unique value proposition and differentiate from competitors with compelling, audience-tailored messaging frameworks ready to scale across all communications.

For early-stage startups ready to bring their products to the marketplace, Epoch Roots provides a unique approach to designing their marketing plans.

Whether a first-time founder preparing to launch or early-stage startup ready to scale, Epoch Roots helps leaders distill their aspirational brand visions into go-to-market roadmaps so their teams can effectively and efficiently execute the plan.

Unlike brand builders to focus on design and development, Tara's expertise lies in integrated execution. She marries your company's commercial goals with multi channel, marketing programs and creative campaigns that drive measurable results. Infusing cross-functional workstreams into her planning, she ensures that marketing is working in concert, not in a silo, to drive the business forward. 

Industries of expertise: food and beverage, spirits, wine, beer, cannabis, automotive (to name a few!)