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Service Details
Guidance for new cannabis brands on creating market-ready branding strategies, from competitor analysis to customer personas and brand voice development.
About Brightfield Group
Brightfield Group is a full-service market research firm focused on the legal cannabis industry. Our products provide insights into the cannabis market, companies and consumers to inform our clients' strategic business needs. Our multisource methodology and wide range of product tools give us a unique, 360° view of the cannabis industry. Brightfield Group is comprised of a team of experts across the country with years of experience analyzing opaque markets and hard to reach consumers.